Facebook retargeting ads are one of the platform's powerhouse advertising features. They allow you to reach out to users who are already familiar with your brand, whether it's through an established ...
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9 Time-Saving Facebook Ad Tools for Busy Marketers
Facebook Ads can be exhausting. Trust us, we get it; there's a lot to keep up with and so much to manage. That's why we're such big fans of Facebook Ad tools that make our jobs infinitely ...
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12 Facebook Ad Optimization Hacks for Massive Success in 2021
There’s a ton of articles about Facebook ad optimization.
However, most of them are full of basic advice like “Install a Facebook Pixel” or “Create a Facebook audience.”
That’s not very helpful, ...
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Why You Should Be Using Facebook Messenger Ads (Plus Examples)
One of the most exceptional aspects of Facebook Ads is the wide range of features that allow you to connect with users in multiple places and with the goal of driving different types of ...
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Facebook Ads Rules 101: A Guide to Getting Your Ads Approved Quickly
Trying to follow Facebook ads rules can feel like trying to hit a moving target in the dark. What can you advertise? How can you advertise it? Who are you allowed to advertise to? And once you've ...
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The 27 Facebook Statistics that Every Marketer Must Know To Win in 2021
It's hard to keep up with all the changes at Facebook (which is why we have our Facebook updates post refreshed monthly), and it can be even more difficult to know what they all mean. That's why ...
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42 Great Examples of Real Estate Advertising On Facebook
Recently, Facebook changed the rules for real estate advertising on the platform. The company implemented the special ad category, which restricts targeting for certain types of ads, including housing ...
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Facebook Advertising Strategies for Musicians
Facebook Ads can be an exceptional platform for musicians who are looking to build brand awareness, establish a fan-base, sell albums, and promote events and concerts.
Accomplishing these goals, ...
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A Guide to Reducing Your Workload With a Facebook Auto Poster
Facebook has become the place for product discovery. In fact, 78% of American consumers say they’ve learned about new products on the social media platform. Yet many social media managers say they ...
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3 Metrics You Should Use Instead of CPM Marketing
Using CPM marketing (cost per 1,000 impressions) to judge the success of your ads is like using an abacus to do the math.
At one point, they were each the best tool available for the job. But new ...
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