Facebook Advertising Optimization Tool
Round 1 of the Great Facebook Ad Showdown was a virtual blood bath between Donald Trump and Ted Cruz.
No love was lost.
In this Round 2 (of 3), we're going to determine (from a marketer's ...
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Let’s face it—we all want to be liked. Sometimes we want it so much we even think about “buying” Facebook likes.
We’ve said it before, and we’ll say it again: don’t do it. Buying Facebook likes is ...
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It wasn't supposed to end up like this.
Everything was planned in advanced. Variables accounted for. Ducks in a row and what not.
But then He had to go and rip up the script.
Tons of ...
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Most people think of Facebook ads as a tool for consumer sales and branding, whether it's to sell new shoes, a new speaker system, or a great new app.
But they’re just as effective for Business to ...
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The first flush of starting a business is incredibly exciting but can just as quickly give way to frustration and doubt.
You can spend a ton of time trying to perfect a product, only to realize ...
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We’ve all been there. THIS campaign is gold. The headline is irresistible. Ad copy clever. You’ve spent hours fine-tuning the image selection. And yet… The click-rate is atrocious. Traffic ...
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In the not too distant past, if a retailer wanted to advertise a big sale, it required a carefully coordinated, costly, cross-channel campaign to reach people with TV ads, newspapers, direct mail, or ...
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There are no tips in this post.
There’s little-to-no mention of tools.
Those have been well covered by many others.
If that’s what you’re looking for, go read: 5 Writing Tricks That Increase ...
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Using video in social media has been on the rise for quite some time.
Marketers and businesses have been using them to increase engagement and views, which is why you’ll see more videos in your ...
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A lot of times when businesses and marketers are developing or researching strategies to improve their ad campaigns, most resources will focus on new features, cutting-edge strategies, and the ...
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