Let’s be honest: Without a social media marketing strategy, you might not see your hard work on social media pay off. It’s easy to fall into the trap of posting content just for the sake of keeping ...
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How to Create Effective LinkedIn Ads Retargeting Campaigns
It would be amazing if every person you engaged on LinkedIn went to your site and became a customer. Unfortunately, most of them don’t.
The ugly truth is, at best 6.1% of people who hit your ...
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LinkedIn Insight Tag the Ultimate Guide for Marketers
While LinkedIn is often an overlooked platform for advertising, it offers some of the best targeting options in the industry.
You can create an audience based on someone’s employer, job title, ...
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Social Sharing & Copyright: What Brands Can & Can’t Use on Social Media
Social sharing pop quiz time: If you Google search the word "donut," find a great image, can you then download it, upload it to your site, and use it for your own commercial site?
And another ...
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