Comments on: How to Write Powerful Facebook Ad Headlines https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/ Facebook Advertising Optimization Tool Mon, 06 Jul 2020 08:22:05 +0000 hourly 1 https://wordpress.org/?v=5.8.2 By: Santhosh Muralidhar https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-1260091 Mon, 06 Jul 2020 08:22:05 +0000 https://adespresso.com/?p=42265#comment-1260091 It is actually great that you published this detailed blog post which specifically gives us tips to write better Facebook headlines.

I too think that Ad copies which had USP mentioned in the headlines would receive more interaction from the audience.

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By: Jacob Jack https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-1257263 Mon, 22 Jun 2020 16:49:47 +0000 https://adespresso.com/?p=42265#comment-1257263 I have been looking for such a great guide! Amazing! Great job with this!

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By: ziane https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-1256786 Sat, 20 Jun 2020 09:16:15 +0000 https://adespresso.com/?p=42265#comment-1256786 Thank you so much for writing this.

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By: Karola Karlson https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-919903 Thu, 14 Sep 2017 05:59:09 +0000 https://adespresso.com/?p=42265#comment-919903 In reply to Christine Mark.

Hey Christine,

Outbrain’s study examined the headlines of blog articles and other online content. This could be due to those lengthy headlines including a surprising message.

For Facebook, it’s best to keep your headlines shorter that 16 words for sure. I would say keep it between 6-10 words.

Hope this helps!
Karola

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By: Christine Mark https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-917868 Tue, 12 Sep 2017 16:23:19 +0000 https://adespresso.com/?p=42265#comment-917868 Great read. Very well-organized, well-presented, well-articulated. Thank you!

The one bit that I’m having trouble resolving is in one place the article says:

Outbrain also found that 16-18 word headlines perform better than headlines of any other word length.

Elsewhere you talk about being short and about FB’s recommendation of:

Facebook recommends that high-engagement ad headlines fall between as short as 25-40 characters in length.

Any insight to resolve these 2 ideas would be great.

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By: Karola Karlson https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-907549 Wed, 09 Aug 2017 06:06:51 +0000 https://adespresso.com/?p=42265#comment-907549 In reply to Wong Chong Hao.

Yes, definitely.

Your ad’s headline is visible in all placements and the most important part of your ad.
The link description is the place where you mainly add some specifications.

Hope this helps!
Karola

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By: Wong Chong Hao https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-906870 Sun, 06 Aug 2017 10:12:38 +0000 https://adespresso.com/?p=42265#comment-906870 Are headlines more important or the text description?

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By: Karola Karlson https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-843033 Sat, 05 Nov 2016 07:40:31 +0000 https://adespresso.com/?p=42265#comment-843033 Thanks for your feedback, always appreciated!]]> In reply to Babs.

Hey Babs,

Yes, headlines do matter. Research has shown that 70% of the people never read further than the headline, so you really need to nail your offer in the headline. 🚀

Thanks for your feedback, always appreciated!

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By: Babs https://adespresso.com/blog/how-to-write-better-facebook-ad-headlines/#comment-842474 Wed, 02 Nov 2016 07:05:00 +0000 https://adespresso.com/?p=42265#comment-842474 I’ve failed at most of the Facebook ads I’ve ever tried running except one or two I think.

I never thought there’s need to get all pretty with headlines. Thanks for sharing these.

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