Google Analytics is your best friend for tracking marketing data from organic traffic to paid results or analyzing specific pages on your site.
It’s an easy and relatively straightforward way to ...
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Facebook Marketplace: The Marketer’s Guide
When Facebook Marketplace was introduced in 2016, it was little more than an online garage sale.
Instead of buying and selling through user-created Facebook groups, anyone could list a product on ...
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Snapchat Ads: How To Start and Get Results in a Snap
A couple of years ago, Snapchat ads were expensive, inaccessible for most businesses, and ridiculously priced when compared to similar alternative ad platforms.
Thanks to Snap self-service Ads ...
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How Marketers Can Harness the Power of Facebook Events
Did you know that, worldwide, 700 million people use Facebook events each month to market their events? And that 35 million people view a public event on Facebook each day? Or that you can even sell ...
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Marketing Terms & Digital Advertising Acronyms You Should Know
When it comes to digital advertising and marketing terms, acronyms like UGC, GDN, ROAS, RTB, SOV, and even TrV are commonly tossed around when discussing campaigns.
If you're not familiar with ...
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4 Google Ads Targeting Hacks to Slash CPCs in 2019
If you aren’t careful, Google Ads can quickly cost an arm and a leg.
If you are in an industry that already has expensive CPCs , you know what I mean. CPCs in some industries can cost an ...
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3 Advanced Google Ads Tactics Guaranteed to Boost Performance
Top Google Ads performers are making far beyond the average 2-1 return on investment.
And they aren’t doing it by some fancy growth hacking methodology that some guru on Twitter is ...
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Facebook Ads Performance: the 10 Things to Check To Boost your Results (Forever)
Oops, you did it again!! You’ve worked on a new Facebook Ads campaign for weeks. You've spent hours crafting the perfect message and finding the best images for your ad. You've bragged with your boss, ...
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The Ultimate Guide to Get Results With Social Proof Marketing
Social proof plays a major role in your customers' purchase decisions.
Customers book hotels based on the reviews they read, they try new restaurants based on how many people they see inside, and ...
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How to Use Instagram for Real Estates to Attract Your #DreamLead
Are you using Instagram to attract qualified real estate leads?
Or are you merely relying on Facebook and your agency website to do all the heavy lifting for you?
Think of your real estate ...
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