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During February and March, mass gatherings started to be canceled in the UK due to the spread of COVID-19, this meant that trade shows were canceled which are usually an important way to secure orders ...
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Facebook Advertising Optimization Tool
Leave a Comment Paul Fairbrother
During February and March, mass gatherings started to be canceled in the UK due to the spread of COVID-19, this meant that trade shows were canceled which are usually an important way to secure orders ...
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Leave a Comment Guest Post
Ok, maybe the "math formula" in the title can sound a little obscure. What about:
"Why we stopped using Power Editor and started using AdEspresso to grow our agency and enhance our clients ...
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4 Comments Guest Post
At AdEspresso, we’re asked quite often about case studies, so we decided to collect a few top stories among our customers and share them with all of you!
For this first article of the series, we’re ...
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Leave a Comment Guest Post
In these last eight years, Cristian Ángel Rennella has been running over 100 experiments (108 and counting, when he last checked), and he is not even a scientist.
He is a Marketing Director, and ...
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Leave a Comment Kristina Allen
The Nightmare: Your Software is Hacked
Over the weekend Buffer was hacked and many user accounts were affected. The result was the publishing of spam posts from a variety of customer's social ...
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46 Comments Mark Quadros
A call to action can make or break the success of your social media campaign. If you use the right words, your CTA will inspire your audience to take action — click on your ad, download your ebook, ...
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23 Comments Ana Gotter
Facebook ads and Instagram ads dominate most advertisers’ attention when it comes to PPC advertising on social media, with Promoted Pins, YouTube ads, and LinkedIn ads typically hovering somewhere ...
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17 Comments Ana Gotter
Facebook retargeting ads are one of the platform's powerhouse advertising features. They allow you to reach out to users who are already familiar with your brand, whether it's through an established ...
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37 Comments Brad Smith
There’s a ton of articles about Facebook ad optimization.
However, most of them are full of basic advice like “Install a Facebook Pixel” or “Create a Facebook audience.”
That’s not very helpful, ...
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7 Comments Ana Gotter
One of the most exceptional aspects of Facebook Ads is the wide range of features that allow you to connect with users in multiple places and with the goal of driving different types of ...
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