The last quarter of 2022 was busy at Meta. The company launched new Reels and Groups features, an updated ad interface, important brand safety updates, and so much more. Marketers and advertisers are ...
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How to Get Verified on Facebook in 2022 [UPDATED GUIDE]
If you're an influencer or brand on Facebook, you might know what it's like to be targeted by scammers who create fake accounts and pretend to be you. When it happens, you need a way to show your ...
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Social Commerce 101: How to Make Money Selling on Social
Global ecommerce sales are expected to reach $5.5 trillion worldwide in 2022. This figure is expected to continue increasing over the next few years, proving that selling online is an increasingly ...
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What’s the Best Time to Post on Facebook in 2022? [SOLVED]
If you run a Facebook Business Page, you know that organic reach is dwindling on the platform. The average organic reach on Facebook is 2.2%. This means that if you have 1,000 followers, only 20 of ...
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Facebook Automated Ads: Everything You Need to Know to Get Started
Good advertising takes time, but maybe not as much as it once did. Technology allows us to streamline nearly every part of marketing, and advertising on social media is no exception. Meet Facebook ...
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Facebook Custom Audiences 101: The Complete Guide for Marketers
A good ad will fail without the right audience. Facebook Custom Audiences let you target the right people every time, making it an essential tool for successful Facebook advertising.
However, a lot ...
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The Ultimate Facebook Ads Budgets Breakdown (+ Free Calculator)
Spend too little on your Facebook ads budget and risk missing out on conversions. Spend too much, and your monthly marketing budget will vanish into thin air. What’s a social media marketer to ...
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11 Expert Facebook Ad Design Secrets to Increase Conversions (+ Examples)
You’re scrolling through your feed and bam, you’re hit with an amateur Facebook ad design. The image is blurry, the copy isn’t clear, and you have no idea what they’re even selling.
It’s not easy ...
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Increasing Facebook Organic Reach: A Marketer’s Guide
2.74 billion. That’s how many active users Facebook has in a month. If you want to tap into that market, you’re going to need the right Facebook organic reach strategy.
That’s where we come ...
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A Breakdown of Facebook Ads Budgets (+ Free Budget Calculator)
Spend too little on your Facebook ads budget and risk missing out on conversions. Spend too much, and your monthly marketing budget will vanish into thin air. What’s a social media marketer to ...
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